Brands use Groouply for reputation management. Brands track posts mentioning their brand name and understand how the sentiment towards their brand is inside Facebook groups. They get email notifications with all the relevant posts they need to check out and interact on.
Marketers And Social Media Managers
Marketers use Groouply, the Facebook group keyword notification tool, to get an email notification every time a keyword of their choice gets mentioned in Fb groups of their choice. They get email notifications with all the relevant conversations they can engage with.
Local contractors use Groouply for lead generation. For example, someone in a local group might be looking for a vendor to fix the AC in his/her home. If you are a HVAC vendor, Groouply could be helping you join those conversations in a timely manner to promote your services or solutions.
Community and Event Managers
Communities use Groouply Facebook keyword alerts to display their groups activity on their websites. They can easily do that by creating a widget based on Groouply's API. Event managers use Groouply to display groups activity during events.